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| Date |
READING AND
RESOURCES
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| Week 1 | ||
| Wed Aug 26 |
Pivotal Terms in the Study of Human Communication | |
| Reading Chapter 1 Living in the Media Saturated World, 3- 10 | ||
| Reading Chapter 2 Media Literacy Approach, 11-31 | ||
| WEEK 2 | ||
| Reading Chapter 1 Living in the Media Saturated World, 3- 10 | ||
| Reading Chapter 2 Media Literacy Approach, 11-31 | ||
| Mon Aug 31 |
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| Wed Sept 2 |
Pivotal Terms in the Study of Human Communication | |
| Week 3 | ||
| Reading CH 4 Industry Perspective on Audience, 42-55 | ||
| Mon Sept 7 |
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| Power Point: Strategies and Tacticshttp://www.sociablemedia.com [browse through the site] | ||
| Wed Sept 9 | EXAM 1 CHAPTERS 1, 2, AND 4 |
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| Week 4 | ||
| Reading CH 6 Proactive Perspective on Media Effects 73-88 | ||
| Mon Sept. 14 |
COMMUNICATION MAJORS NIGHT REQUIRED
ATTENDANCE FOR COMMUNICATION MAJORS 8 P.M. TO 9:30 (APPROX) |
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| Power Point: Strategies and Tactics http://www.sociablemedia.com [browse through the site] | ||
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| Wed Sept 16 | ||
| WEEK 5 | Reading CH 7 Broadening Our Perspective on Media Effects, 89-104 | |
| Mon Sept 21 | ||
| Wed Sept 23 |
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| WEEK 6 | ||
| Reading
CH 8 Development of the Mass Media Industries, 105-112 Reading CH 9 The Economic Game, 113-133 |
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| Mon Sept 28 | ||
| Wed Sept 30 | EXAM 2 CHAPTERS 6, 7, and 8 | |
| WEEK 7 | ||
| Reading CH 10 The Current Picture, 134-156 | ||
| Mon Oct 5 |
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| Wed Oct 7 |
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| WEEK 8 | ||
| Mon Oct 12 |
Fall Recess No Regularly Scheduled Class | |
| Wed. Oct 14 |
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| Week 9 | ||
| Reading CH11 Mass Media Content and Reality 159-170 | ||
| Mon Oct 19 | ||
| Wed. Oct. 21 |
EXAM 3 CHAPTERS 9, 10, and 11
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| Midterm Grades Due | ||
| WEEK 10 | ||
| Reading CH 12 The News 170-194 | ||
| What We Call the News | ||
| Mon Oct 26 |
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| Wed Oct 28 |
Team 1 Presentation Sports Communication Team 4 Journalism |
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| WEEK 11 | ||
| Reading CH 14 Advertising 220-239 | ||
| Mon Nov 2 |
Team 6 Advertising |
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| Wed. Nov 4 |
Team 8 Electronic Media Team 9 Public Relations | |
| WEEK 12 | ||
| Reading CH 15 Mass Media Interactive Games, 240-250 | ||
| Mon Nov 9 |
Team 12 Organizational Communication |
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| Wed. Nov. 11 |
Team 2 Sports Communication EXAM 4 CHAPTERS 12, 14 and 16 |
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| WEEK 13 | ||
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Reading CH19 Violence, 299-313 Reading CH20 Sports, 314-325 |
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| Mon Nov 16 | Team 5 Presentation Journalism | |
| Wed Nov 18 |
Are you addicted to Televsion? "Turn me on, because I have turned off my TV for Com 1-Oh-1." Team 7 Presentation Advertising Team 10 Public Relations Team 13 Organizational Communication |
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| WEEK 14 | ||
| Mon Nov 23 |
Team 3 Sports Communication Team 11 Public Relation Team14 Organizational Communication |
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| Wed. Nov 25 |
Thanksgiving Break No Regularly Scheduled Class |
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| "I never though much about the effect of media until I became a parent." Chris R. Kasch | ||
| WEEK 15 | ||
| Mon. Dec 1 |
Reading CH 21 Personal Strategy for
Increasing Media Literacy, 333-343 |
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| Wed. Dec 3 |
| WEEK 16 | ||
| Mon. Dec 7 | EXAM 5 CHAPTERS 19, 20, 21, 22. | |
"Relax."
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How PR Sold the War in the Persian Gulf
http://www.fair.org/activism/hbo-gulf-hoax.html
http://www.ask.co.uk/web?qsrc=2004&q=Gulf+War+Propagand