Television is teaching all the time. Does more educating than the schools and all the institutions of higher learning." Marshal McLuhan

"Television, whether you like it or not, is the most powerful educational force known to man and we're quivering it away and I find that unacceptable. When are we going to scream, "That's enough!" Fred Friendly, Former President of CBS News

"Entertainment is the most powerful educational force of any culture." George Gerbner, Ph.D., University of Pennsylvania

"Everything on television is educating in the broadest sense of the word." Dorothy Singer, Ed.D., Yale University

"Television is basically teaching whether you want it to or not." Jim Henson, Muppets Creator

"We cannot blame the schools alone for the dismal decline in SAT verbal scores. When our kids come home from school do they pick up a book or do they sit glued to the tube, watching music videos. Parents, don't make the mistake of thinking your kid only learn between 9:00 am and 3:00 p.m." President George H. Bush

"We are guilty of many errors and many faults, but the worst crime is abandoning the children." Gabriela Mistral, Chilean poet

"Shall we just carelessly allow children to hear any casual tales which may be devised by casual persons, and to receive into their minds ideas for the most part the very opposite of those which we should wish them to have when they are grown up?" Plato

"If you came and you found a strange man... teaching your kids to punch each other, or trying to sell them all kinds of products, you'd kick him right out of the house, but here you are; you come in and the TV is on, and you don't think twice about it."Jerome Singer, Yale Psychology Professor

"Television and all who participate in it are jointly accountable to the American public for respect for the special needs of children, for community responsibility, for the advancement of education and culture, for the acceptability of the program materials chosen, for decency and decorum in production, and for propriety in advertising." National Association of Broadcasters, 1952

"Television in the main is being used to distract, delude, amuse and insulate us." Edward R. Murrow

"The First Amendment forbids the government from interfering with free speech; it does not prohibit citizens from voicing their displeasure at speech that, whether for good or bad, they do not like." Newton N. Minow, former FCC Chairman

"To harness the power of television for the education of our nation's children, everyone must get involved - television programmers, government leaders, teachers, and above all, parents." Edwin Newman

"We're strip-mining our children's minds and we're doing it for commercial profit without any concern for the longer-term consequences for them and for our society."  Former Vice-President Albert Gore

"But when television is bad, nothing is worse. I invite you to sit down in front of your television set when your station goes on the air and stay there without a book, magazine, newspaper, profit-and-loss sheet or rating book to distract you - and keep your eyes glued to that set until the station signs off. I can assure you that you will observe a vast wasteland." Newton Minow, previous Chairman of the FCC, 1961

"The problem is that, as a nation, we have not dedicated ourselves to using broadcasting to support schoolroom learning and to create a learning society that will help us achieve the national goals that we all applaud." Lloyd Morrisett, President, Markle Foundation

"We don't care really about children as a society and television reflects that indifference to children as human beings." Bill Moyers

"Let the broadcasters know that you are watching them, that you know about this law, and that you expect them to comply with more than just the minimum." Katherine Montgomery, President, Campaign for Kids' TV

"What always puzzles me is why parents aren't more alarmed about this situation, and why they don't make their wishes felt, but they don't." Joan Cooney, Founder, Children's Television Workshop

"Commissioner Chong stated that one area she would focus on would be that of children's television programming. She spoke of the need to produce programming for children that is both entertaining and educational." FCCBulletin