The State of Interactive Advertising: Resources

The ClickZ Network. Video Ads are Streaming In. Retrieved on May 22, 2005 from http://www.clickz.com/stats/sectors/advertising/article.php/3506641.

 

The ClickZ Network. Study: Video Key Opportunity for Online Advertisers, Publishers.  Retrieved May 22, 2004 from http://www.clickz.com/stats/sectors/advertising/article.php/3481806.

 

The ClickZ Network.  Simultaneous Web and TV Use Rockets 72 Percent.  Retrieved on May 23, 2005 from http://www.clickz.com/stats/sectors/advertising/article.php/3465771

 

The ClickZ Network. Internet Radio Advertising to Increase Tenfold by 2009.  Retrieved on May 23, 2005 from http://www.clickz.com/stats/sectors/entertainment/article.php/3443101.

 

DoubleClick.com. The Decade in Online Advertising: 1994-2004. Retrieved May 22, 2005 from http://www.doubleclick.com/us/knowledge_central/documents/RESEARCH/dc_decaderinonline_0504.pdf

 

The Associated Press. MSNBC Peculiar Posting, January 2005. $37,375 payday: That?s using your head! Retrieved May 23, 2005 from http://www.msnbc.msn.com/id/6867209/?GT1=6065.

BrandChannel.com. BrandCameo Awards. Retrieved on May 23, 2005 from http://www.brandchannel.com/start1.asp?fa_id=251.

Myrtle Beach Online, The Sun News. Your Ad Here: Prenant Belly pops up on ebay auction. Retrieved on May 23, 2005 from http://www.myrtlebeachonline.com/mld/myrtlebeachonline/10745252.htm.

The ClickZ Network. Video Ads are Streaming In. Retrieved on May 23, 2005 from

Blackshaw, P. Buzz-Informed Predictions for 2005. (2004, December 14). Retrieved May 23, 2005, from http://www.clickz.com/experts/brand/cmo/article.php/3446711

Knopper, D. Web Advertising: Reflections 2004, Predictions 2005. (2004, December). Retrieved May 23, 2005, from http://www3.doubleclick.com/market/2004/12/dc/feature_online.htm?c=0412_smr&id_lead=newsletter&id_source=newsletter_0412

MESKAUSKAS, J. New Media Predictions for 2005. (2004, December). Retrieved May 23, 2005, from http://www.innovatemedia.com/rich-media.htm

Nick, W. Predictions for 2005-Where is Internet Marketing Heading?. Retrieved May 23, 2005, from http://www.threadwatch.org/node/750

Predictions for 2005. (2004, December 30). Retrieved May 23, 2005, from http://adverlab.blogspot.com/2004/12/predictions-for-2005-part-i.html
 

Broadband Dictionary. (2004). Industry Canada. Retrieved May 23, 2005, from Industry Canada. Website: http://broadband.gc.ca/pub/technologies/bbdictionary.html

 Campbell, K. K. "Click through the clutter." Profit. May 2000. Lexis Nexis. Retrieved May 23, 2005, from Kasch Associates. website: http://www.kaschassociates.com/49101web/491futureofinteractiveadvertising2001.htm

 Christine Chan, Kerry Kielar, & Matt Tatham. (2002). TV, Internet and Advertising Trends Surrounding the Super Bowl. January 31, 2002 . Retrieved May 23, 2005, from Nielsen Media Research website:  http://www.nielsenmedia.com/newsreleases/2002/2002%20Pre-Super%20Bowl.htm

Clickz Network: Solutions for Marketers. (2005). Trends & Statistics: The Web's Richest Source. Retrieved May 23, 2005, from Clickz Network

Mara, Janis (2003); ?Slow, Steady Ad Growth Predicted for 2004?; retrieved May 21, 2005 from http://www.kaschassociates.com/49101web/IA2004predictions.htm

Kerner, Sean Michael (2005); ?Online Ad Spend Swells?; retrieved May 21, 2005 from http://www.clickz.com/stats/sectors/advertising/print.pho/3494561

 

McGann, Rob (2005); Local Digital Advertising to Surge Through ?09?; retrieved May 21, 2005 from http://www.clickz.com/stats/sectors/advertising/print.php/3481771

 

Bruner, Rick E. (April 2005); ?A Decade in Online Advertising 1994-2004?; retrieved May 21, 2005 from http://www.doubleclick.com/us/knowledge_central/documents/RESEARCH/dc_decadinonline_0504.pdf

 

 

website: http://www.clickz.com/stats/sectors/advertising/

http://www.adrelevance.com/intelligence/intel_report_030210.pdf

http://www.clickz.com/stats/sectors/advertising/article.php/3506641

http://www.clickz.com/stats/sectors/advertising/article.php/3505071

http://www.clickz.com/stats/sectors/advertising/article.php/3493936

http://www.clickz.com/stats/sectors/advertising/article.php/3481771